Services服务

From concept to results从概念到成果

Six key services we execute. Take one or hand us the entire journey.六项核心服务,均由我们落地执行。可选择单项服务,也可交由我们全程操盘。

Three offices. Every service.三地办公室布局,全套服务均可交付。Los Angeles · Shanghai · Hong Kong洛杉矶 · 上海 · 香港

01

Branding品牌

What we do我们做什么

Positioning, identity, design and packaging curated for the US market. The story, the look and the box, so the product is understood before it is picked up.为美国市场量身打磨定位、形象、设计与包装。故事、形象与包装合一,让产品在被拿起之前就已被理解。A Chinese brand name, identity and packaging curated for the China market. The story, the look and the box, so the product is understood before it is picked up.为中国市场量身打磨中文品牌名、形象与包装。故事、形象与包装合一,让产品在被拿起之前就已被理解。

What you get您将获得

  • Positioning and messaging定位与核心信息
  • Brand identity and guidelines品牌形象与规范
  • Packaging and labels ready for US retail可直接进入美国零售的包装与标签
  • Packaging ready for Tmall and offline retail可直接上天猫与线下零售的包装

Ask us about欢迎咨询

  • Naming and trademarks命名与商标
  • A bilingual brand story中英双语品牌故事
  • Packaging for Walmart and Amazon shelves面向沃尔玛与亚马逊的包装
  • Packaging for Tmall and JD flagship stores面向天猫与京东旗舰店的包装

02

Marketing营销

What we do我们做什么

Social, online, at shows and in the press. Demand built where American buyers already look.社交、线上、展会与媒体。在美国买家本就关注的地方创造需求。WeChat, Douyin, Xiaohongshu, KOLs and the trade shows that matter. Demand built where Chinese buyers already look.微信、抖音、小红书、达人与关键展会。在中国买家本就关注的地方创造需求。

What you get您将获得

  • Channel plan and content calendar渠道方案与内容排期
  • Campaigns live and measured活动上线并可量化
  • Trade show and press programme展会与媒体推广计划
  • KOL and livestream programme达人与直播计划

Ask us about欢迎咨询

  • SupplySide Global and US trade showsSupplySide Global 等美国展会
  • US retail buyer presentations面向美国零售买家的产品演示
  • Amazon and Google advertising亚马逊与 Google 广告投放
  • WeChat, Douyin, Xiaohongshu and KOLs微信、抖音、小红书与达人
  • CIIE, Canton Fair and industry shows进博会、广交会与行业展会
  • Tmall and JD platform campaigns天猫与京东平台活动

03

Sales and Distribution销售与分销

What we do我们做什么

The right channels cultivated and the right price held. Real buyer meetings, and a sales team that closes in your name.深耕适配渠道,稳住既定价格。对接意向采购方,配备以贵公司名义促成订单的销售团队。Distributors and retail chains cultivated by region, the right price held. Real buyer meetings, and a sales team that closes in your name.按区域深耕经销商与连锁零售,守住对的价格。真实的采购洽谈,以及以贵公司名义成交的销售团队。

What you get您将获得

  • Channel plan and price structure渠道方案与价格体系
  • Qualified buyer meetings与意向买家的采购洽谈
  • Orders managed to delivery订单全程跟进至交付

Ask us about欢迎咨询

  • Wholesale, retail and B2B accounts批发、零售与 B2B 客户
  • Distributors and retail chains by region按区域布局的经销商与连锁零售
  • Ingredient and chemical buyers原料与化工采购方
  • Sales training for your team为贵公司团队提供销售培训

04

E-commerce Management电商运营

What we do我们做什么

Stores set up, listed, advertised, fulfilled and serviced on Amazon, Walmart and your own online store. Operations that never sleep.在亚马逊、沃尔玛与独立站开店、上架、投放、履约与客服。运营永不打烊。Flagship stores set up, listed, streamed, advertised, fulfilled and serviced on Tmall, JD and Douyin. Operations that never sleep.在天猫、京东与抖音开设旗舰店,上架、直播、投放、履约与客服。运营永不打烊。

What you get您将获得

  • Live, compliant store合规上线的店铺
  • Live, compliant flagship store合规上线的旗舰店
  • Monthly performance report月度运营报告
  • Inventory and returns handled库存与退货处理

Ask us about欢迎咨询

  • Amazon, Walmart and your own online store亚马逊、沃尔玛与独立站
  • Fulfilment from Los Angeles stock洛杉矶现货履约
  • Reviews, returns and customer service评价、退货与客户服务
  • Tmall, JD, Douyin and Pinduoduo天猫、京东、抖音与拼多多
  • Livestream and KOL selling直播与达人带货
  • Double 11 and 618 campaigns双 11 与 618 大促

05

Investment投资

What we do我们做什么

We back the products we believe in, with capital or partnership, alongside the same team that takes them to market. Operators first, investors when it is right. Typically a minority stake or a joint venture, sized to the launch, with the other five services behind it.对看准的产品,我们以资本或合作的方式参与,并由同一支团队推向市场。我们首先是经营者,时机对了就是投资人。通常为少数股权或合资,规模与上市计划匹配,其余五项服务作为支撑。

What you get您将获得

  • Minority investment or joint venture少数股权投资或合资
  • Operating partners, not passive capital并肩经营的伙伴,而非被动资本
  • Launch run by the same team that invested由投资的同一支团队负责上市

Ask us about欢迎咨询

  • Co-investing in a US launch共同投资美国上市
  • Partnering a new brand与新品牌合作
  • Licensing and distribution deals授权与分销合作

06

Compliance and Regulatory合规与监管

What we do我们做什么

US company, bank account, FDA, FCC, CPSC, Prop 65, testing and labels, every clearance secured before the first shipment moves.美国公司、银行账户,FDA、FCC、CPSC、加州 65 号提案、检测与标签,每一项许可在首批货物出运前落实。China entity, bank account, licences, GB standards, labelling and product filings, every clearance secured before launch.中国公司、银行账户、许可证、国标、标签与产品备案,每一项许可在上市前落实。

What you get您将获得

  • A US company that can trade and bank可正常经营与开户的美国公司
  • A China entity that can trade and bank可正常经营与开户的中国主体
  • Registrations and test reports on file完备的注册与检测报告
  • Labels that pass符合要求的产品标签
  • Licences and GB-standard labelling许可证与国标标签

Ask us about欢迎咨询

  • TSCA and chemical importsTSCA 与化工品进口
  • USDA organicUSDA 有机认证
  • Trademarks in the US美国商标
  • CCC and GB testingCCC 认证与国标检测
  • Product filings for Tmall and JD天猫与京东产品备案
  • Trademarks in China中国商标
More services更多服务

Shipping, warehousing and additional services运输、仓储与增值服务

Everything else we handle so the six above can run.其余事务由我们承担,确保以上六项顺畅运转。

07

Shipping and Warehousing运输与仓储

What we do我们做什么

Freight, customs, duties, warehousing and delivery. One landed cost, DDP to the door.运输、清关、关税、仓储与配送。一个到岸成本,DDP 送到门。Domestic freight, bonded and regional warehousing, and last-mile delivery across China. One landed cost per region, to the door.国内运输、保税与区域仓储、全国末端配送。每个区域一个到岸成本,送到门。

What you get您将获得

  • One landed cost, one point of contact一个到岸成本,一个对接人
  • Stock in the US, ready to ship美国现货,随时发运
  • Regional stock close to your customers贴近客户的区域库存
  • Tracking from factory to door从工厂到门的全程追踪

Ask us about欢迎咨询

  • Hazmat and food-grade handling危险品与食品级货物处理
  • Los Angeles warehousing洛杉矶仓储
  • Bonded warehousing in China中国保税仓储

08

Additional Services增值服务

What we do我们做什么

Sales training, legal and collections. The back office, handled, in the US or inside China.销售培训、法律与收款。无论在美国还是中国境内,后台事务统统办妥。

What you get您将获得

  • Contracts signed with confidence放心签署的合同
  • One bilingual point of contact一位双语对接人
  • Procurement and sourcing support采购与供应链支持

Ask us about欢迎咨询

  • Contract review and disputes合同审阅与纠纷处理
  • Collecting from US or China customers向美国或中国客户追收货款